An SEO Executive is responsible for improving a company's website visibility on search engines through keyword research, on-page and off-page optimization, and content strategy. They analyze traffic data, implement SEO best practices, and ensure that web content ranks highly for targeted keywords. By staying updated on search engine algorithms, an SEO Executive drives organic growth, enhances website performance, and increases overall online presence to achieve business goals. Their expertise ensures websites are discoverable and attract the right audience.